We run your ad accounts for one monthly price, set from your scope: the channels, the ad spend on each, the markets and how often we talk. You get the figure before we start, and busier months cost nothing extra. Consulting is billed by the hour.
Clients hire us either to run their paid media or to advise on it. The two are separate engagements, priced separately, and they never appear on the same invoice.
Most clients choose ads management. If your team wants to run the accounts itself, we do it as a build and handover: we build the campaigns and the tracking, hand them to your team in a working session and check in every quarter, at a fixed price for the build and for each check-in. Companies with a strong in-house team tend to choose consulting. We'll tell you on the first call which one suits you.
For B2B SaaS, fintech, compliance and developer-tools companies that spend €5k or more a month on each channel we run. ChatGPT Ads pilots are the exception. Your quote is built from the scope of your account, and the prices below are where retainers start.
Book a 30-minute call and tell us about your setup. Then we'll recommend the retainer that fits, or tell you that now isn't the right time.
These are the prices retainers start at. Your proposal names one monthly price for your scope and a one-off fee for setting up each new channel in the first month. If the scope grows, we agree the new price in writing before the work starts.
A close review of an existing ad account, with a written report in our branding, a walkthrough call and a prioritised list of fixes. The full fee counts toward month 1 of a retainer signed within 30 days.
Some need a different start: a one-off sprint, a tracking rebuild or simply a clear view of what to fix. A 30-minute call shows which one fits.
When a channel is too new for anyone to have reliable benchmarks, we sell a test with clear limits: a fixed-price audit or a pilot, and a written decision at the end.
LinkedIn and Google run on monthly retainers, and ChatGPT Ads is the exception for now. We are an OpenAI Select Partner, but we don't yet have enough volume data across clients to set a monthly price. We'll price a retainer when the data supports it. Until then we sell fixed-price audits and pilots.
See how we run ChatGPT Ads →Before we start, we agree the channels, markets, calls and reporting, and you get one monthly price for that scope.
Busier months are included in the retainer. You never get an extra invoice for them.
A new channel, market or report changes the price only after you agree the new figure in writing.
Your ad spend is never on it. You pay the platforms directly, and we add no markup.
From the scope of your account: the channels we run, the ad spend on each, the markets and languages, how often we talk and what reporting you need. You get one monthly price before we start, and the first month adds a one-off setup fee. Busier months are included, and if the scope changes we agree the new price first. See how our fees compare with 11 other B2B paid media agencies in Europe.
There is no minimum term. We suggest planning for three months, because rebuilding an account and seeing what works takes about that long, and you can cancel with 14 days' notice. Our longest retainers have run for more than two years.
Never. You pay the platforms directly with your own card, and we bill only our retainer. An agency that earns money on your media spend gets paid more when you spend more, which is the wrong incentive.
Retainers start at €2,100 a month for Google and €2,700 for LinkedIn, for accounts with at least €5k a month in ad spend per channel. For less, we can't give the account the attention it needs, so a one-off audit is usually the better choice.
A senior performance or paid-media manager in Germany costs about €77,000 a year once employer contributions, training and basic equipment are added to a median salary of €61,670, or about €81,000 with a standard tool set. In Austria it is about €72,000 to €76,000 on a median of €54,000. Filling the role and getting the new hire to full productivity takes about six to twelve months. Our combined LinkedIn and Google retainer starts at €4,200 a month, €50,400 a year, and starts without a hiring process. A hire gives you a full-time person on your team, and a retainer gives you a founder running your account at one monthly price. Sources: our research of 12 October 2026 from the Bundesagentur für Arbeit Entgeltatlas, StepStone, gehalt.de, Indeed, Robert Half and 117 German job postings with a stated salary, 2026 statutory employer contributions, vacancy times from the Bundesagentur für Arbeit and AMS, and the Oxford Economics study of time to productivity (2014).
Most of our clients have in-house marketing, and we work alongside them as the senior paid-media person that most small and mid-sized B2B SaaS teams can't afford to hire full time. Your team owns the relationship with sales, and we own what happens inside the ad platforms. If your team wants to run the accounts itself, we build the campaigns and the tracking, hand them over in a working session and check in every quarter.
Book a discovery call and we'll go through your stack, your pipeline target and your current paid media setup. If it's a fit, you get a scoped proposal with a specific 90-day plan within 48 hours. If it isn't, we'll say so and suggest someone better suited.
Tell us which channels you run and roughly what you spend. On the call we'll tell you what we'd change first, whether we'd take the account, and who to call instead if we're not the right fit.