02How we compiled it
Demandgap is a B2B paid media agency in Vienna, and we are on this list. Read it with that in mind.
We started from the agencies that ChatGPT, Perplexity, Gemini and Claude named most often in October 2026 when asked about B2B paid media agencies in London, DACH, Vienna, Switzerland, the Nordics and Europe. An agency is listed when its own website sells paid media management as a named service and says it works only or mainly with B2B companies.
Every fact about another agency comes from that agency's own website, read on 19 October 2026, with links to the pages under each entry. We did not use review sites, third-party price estimates or anything an agency told us privately. Where a site gives two different figures, we show both. Prices are shown in the currency each agency uses.
The order is not a score: Demandgap comes first because we publish the page, and the others follow by how often the AI assistants named them.
04The fourteen agencies
01Demandgap: best for B2B software companies that want a founder running LinkedIn and Google Ads, judged on pipeline in the CRM Publisher of this page
Vienna. Founded 2023 by Christoph Schachner and Valentin Schulz, who run every account themselves; at most 15 active clients. B2B SaaS, fintech, compliance and developer tools.
- ChannelsLinkedIn, Google (with Microsoft Ads), ChatGPT Ads (OpenAI Partner Network); Meta for retargeting
- Published fee€150 an hour for ads management, €200 for consulting. Retainers from €2,100 a month (Google), €2,400 (LinkedIn), €3,900 (both). No media markup
- Minimum ad spend€5k a month per channel
- ContractThree-month initial term, then month to month with 30 days' notice
- Who runs your accountOne of the two founders runs the account end to end
- Public resultEnterprise AI software, LinkedIn account-based marketing, DACH: USD 675,167 of attributed pipeline on USD 125,754 of spend over six months (Dreamdata)
- What to weighWe wrote this list. With two founders we take at most 15 active clients
Sources: Pricing, Cases, Facts. Checked 19 October 2026.
02Kiin: best for sales-led B2B SaaS that wants flat monthly fees across LinkedIn, Google, Meta and Reddit
London (its privacy policy names Lisbon). Founded 2022, a team of 8. Paid media for sales-led B2B SaaS only.
- ChannelsLinkedIn, Google, Meta, Reddit; Microsoft named in a Google Ads FAQ
- Published fee$2,500 a month for LinkedIn Ads or Google Ads, $4,500 for both, $5,500 for full paid media. Each tier covers up to $10,000 of media per platform; never a percentage of spend
- Minimum ad spendGiven as £3,000 or £4,000 (UK) and $4,000 or $5,000 (US) on different pages
- ContractInitial three months, then rolling
- Who runs your accountSenior specialists; the people on the first call plan, build and optimise
- Public resultStorysnap, January to September 2026: $1.28M of closed-won revenue (February to July) and $3M+ of influenced pipeline from Kiin's own exposure model
- What to weighPrices in US dollars
Sources: Pricing, Case study. Checked 19 October 2026.
03Gripped: best for B2B SaaS, AI and tech companies that want paid media next to SEO, ABM and website work
Gripped Ltd, London. Founded 2017, 25 people. B2B SaaS, AI and tech only.
- ChannelsLinkedIn, Google, Meta where relevant, sometimes Bing
- Published feeFrom £3,500 a month plus project fees; £7,500 (Performance) and £15,000 (Scale). "Most marketing leaders invest £8K-£12K/month." A one-time onboarding fee applies; its amount is not published
- Minimum ad spendAt least £5K to £10K a month
- ContractThe site states both a rolling three months' notice and 6 to 12 month commitments
- Who runs your accountA dedicated account manager and strategist, with specialists
- Public resultCrownpeak, one quarter: £1.3m of qualified pipeline and 4.8x return on ad spend, with CRO and SEO also in scope
- What to weighPaid media is one of several service lines; accounts run through an account manager
Sources: Pricing, Case study. Checked 19 October 2026.
04Hey Digital: best for B2B SaaS that wants a large team with in-house creative across six channels
HeyDigital OÜ, Tallinn, fully remote. Founded 2018, 45+ people in 22+ countries. B2B SaaS only.
- ChannelsLinkedIn, Google, Meta, Bing, Reddit, YouTube; in-house creative and landing pages
- Published feeNot published ("tailored to your goals and ad spend")
- Minimum ad spendRecommends at least $10K a month in ad budget
- ContractStarts with a three-month agreement
- Who runs your accountA senior strategist leads each account and stays on it, with dedicated project managers
- Public resultToggl, January to August 2025 against 2024: 52% lower ad spend and 159% higher deal value
- What to weighFees are not published
Sources: FAQ, Case study. Checked 19 October 2026.
05YOYABA: best for B2B software companies above €5M ARR that want a full team for paid media, creative, SEO and RevOps
YOYABA GmbH, Hamburg. Founded 2019, a team of 55 to 60. B2B software only.
- ChannelsLinkedIn, Google, Meta; Bing and Reddit in case studies
- Published feeFull paid media from €10,000 a month plus a percentage of ad spend (the percentage is not printed). Creative only from €5,000; Revenue Marketing as a Service from €25,000
- Minimum ad spend€10K a month in ad spend and over €5M ARR
- ContractIndefinite, with three months' notice
- Who runs your accountA strategic lead with an operational squad
- Public resultHubSpot DACH: 990+ webinar sign-ups and 124+ driven deals (year to date)
- What to weighThe highest published entry fee in this list, with a share of ad spend on top
Sources: Pricing, Case study. Checked 19 October 2026.
06ToJupiter: best for B2B SaaS from pre-seed to Series C that wants senior operators inside its own tools
ToJupiter Limited, London. Founded 2024, seven senior operators. B2B SaaS only.
- ChannelsLinkedIn, Google, Meta; Reddit, Capterra, G2 and ChatGPT ads where the buyers are
- Published feePaid Media Growth Package £4,500 to £5,500 a month, fixed, ad spend on top. Embedded team £7,500 to £10,000
- Minimum ad spendNo hard minimum; "fits best from $10,000 a month in ad spend"
- ContractThree-month minimum
- Who runs your accountEmbedded senior operators, no account managers
- Public resultCakewalk, January against July 2026: 1:9 spend to pipeline and 71% lower cost per lead
- What to weighThree-month minimum term
Sources: Pricing, Case study. Checked 19 October 2026.
07Webwings: best for DACH B2B companies that want LinkedIn and Google only, at published prices
webwings e.U., Buchkirchen near Linz, owner-run, five named people. "Nur B2B. Nur Paid Ads."
- ChannelsLinkedIn, Google; Meta, Pinterest and TikTok for remarketing only
- Published feeLinkedIn €2,950 a month for months 1 to 3, then €1,950 (an FAQ says €1,600). Google €1,950, then €1,300. Account audit €1,450. Ad spend and VAT extra
- Minimum ad spend€3,000 a month
- ContractNot published
- Who runs your accountOne fixed campaign manager from the first contact; no sales team
- Public resultMerlin Technology, LinkedIn: +180% leads and 42% lower cost per lead
- What to weighWebsite in German only
Sources: Prices, Case study. Checked 19 October 2026.
08XHAUER: best for DACH B2B companies focused on LinkedIn, including coaching and thought-leader programmes
XHAUER Media GmbH, Vienna, with roots in Hamburg. Founded 2018. LinkedIn-first B2B agency for DACH.
- ChannelsLinkedIn; Google remarketing on an older page
- Published feeAgency fee not published. Thought Leader Circle coaching €1,700 a quarter plus a one-off €1,700 bootcamp, VAT extra
- Minimum ad spendNot published
- ContractAgency: not published
- Who runs your accountXHAUER runs strategy and execution; agency mandates are taken selectively and long term
- Public resultCegedim e-business: 401 MQLs at €59 each in the first 12 months
- What to weighLinkedIn only; agency fee not published; website in German
Sources: Website, Client results. Checked 19 October 2026.
09Fill My Funnel: best for B2B companies that want a LinkedIn Ads specialist and nothing else
Fill My Funnel Ltd, London. Founder-led. "We do one thing and one thing well - LinkedIn Ads."
- ChannelsLinkedIn
- Published feeNot published
- Minimum ad spendStarting from scratch "typically requires" 3-4k a month in ad spend (currency not stated)
- ContractStarting from scratch "typically requires a commitment of 4-6 months"
- Who runs your accountFounder-led, with a LinkedIn Ads strategist per client
- Public resultGreenomy: website inbounds up 126% quarter on quarter
- What to weighLinkedIn only; fees not published
Sources: Website, Case studies. Checked 19 October 2026.
10Clarity Performance: best for B2B technology and SaaS companies that want SEO, content and paid media from one team
London (its US site names New York), part of the Clarity group, about 35 specialists. B2B technology and SaaS only.
- ChannelsLinkedIn, Google; Meta in one case study
- Published feePPC is "a fixed channel fee and % of media budget", with no figures. Discovery £5k to £10k
- Minimum ad spendAbout £5k+ a month per channel
- ContractStarts with a one-off discovery project, then monthly retainers
- Who runs your accountNot published
- Public resultUnnamed B2B software client: over £500k of pipeline in the first 4 months from PPC
- What to weighSEO and content are the core; PPC fee figures are not published
Sources: FAQ, Work. Checked 19 October 2026.
11Holini: best for B2B companies spending $10k+ a month on Google and Microsoft search, with analytics
Holini OÜ, Tallinn, fully remote, 14 named people. B2B only.
- ChannelsGoogle, Microsoft, LinkedIn, YouTube; GA4, BigQuery and CRM analytics
- Published feeNot published; it "typically aligns with" the budget under management
- Minimum ad spend"$10k+ per month in PPC" on one page, "$20,000-$500,000" on another
- ContractInitial four months, then month to month
- Who runs your accountOne senior specialist owns each account
- Public resultLivespace, six months: +37% MQL volume and 18% lower cost per MQL
- What to weighFees not published; search-led
Sources: Contact and fit, Case study. Checked 19 October 2026.
12Kraftvertising: best for CEE and DACH B2B companies that want many channels, including account-based programmatic, from a low entry price
Kraftvertising s.r.o., registered in Bratislava, with offices named in Prague and Vienna. "A pure B2B marketing agency".
- ChannelsLinkedIn, Google, Meta, Microsoft, account-based programmatic; Reddit, X, Capterra, G2
- Published feeBasic from €1,600 a month (one channel), Standard from €2,600 (three channels), Marketing Dpt. from €4,800, VAT extra (pricing page, August 2026). The home page shows other figures
- Minimum ad spendNot published
- ContractNo minimum term, two months' notice
- Who runs your accountSenior operators; "no junior hand-off"
- Public resultUnnamed Series B SaaS client: SQL cost down 42% in 90 days
- What to weighDifferent entry prices on different pages of its site
Sources: Pricing, B2B advertising. Checked 19 October 2026.
13COSEOM: best for B2B companies that need multilingual search and paid media across many markets
Barcelona, with offices in San Francisco and Bangkok. Founded 2008. "A B2B international SEO and growth marketing agency".
- ChannelsGoogle, Microsoft, LinkedIn, Meta, Reddit, ChatGPT ads
- Published feeNot published; "a fixed monthly management fee, separate from the ad spend, not a percentage"
- Minimum ad spendNot published
- Contract"No long lock-ins"
- Who runs your accountSenior specialists on every account, no junior layers
- Public resultTorq: monthly leads from 14 to more than 100, cost per lead under $100, from paid media and SEO together
- What to weighSEO-led; its about page names B2C brands as well
Sources: PPC, Case studies. Checked 19 October 2026.
14Leadeffect: best for German IT and software companies that want qualified leads from Google, LinkedIn and Reddit
Leadeffect GmbH, Hamburg. Founded 2017, a core team of eight plus freelancers. B2B only, for IT and software.
- ChannelsGoogle, LinkedIn, Reddit; SEO and GEO
- Published feeFrom €2,500 a month; multichannel €5,000 to €20,000 a month
- Minimum ad spendNot published
- ContractNot published
- Who runs your accountOne fixed contact person who manages and optimises the campaigns
- Public resultams.Solution AG, Google Ads: 16 qualified leads in the first 2 months
- What to weighWebsite in German; minimum ad spend not published
Sources: Website, Case study. Checked 19 October 2026.
07Buyer questions
How much does a B2B paid media agency in Europe cost?
Eight of the fourteen agencies here publish their fees. Published monthly fees for one channel start at €1,600 (Kraftvertising) and €1,950 (Webwings, Google), €2,100 (Demandgap, Google), €2,500 (Leadeffect) and $2,500 (Kiin), and go up to £3,500 (Gripped), £4,500 (ToJupiter) and €10,000 plus a share of ad spend (YOYABA). Ad spend is paid on top in every case.
Which B2B paid media agencies in Europe publish their prices?
Demandgap, Kiin, Gripped, YOYABA, ToJupiter, Webwings, Kraftvertising and Leadeffect publish fees. Hey Digital, Fill My Funnel and Holini do not; XHAUER and Clarity Performance publish prices for other services but not for paid media management; COSEOM describes its fee model without figures.
What minimum ad spend do these agencies ask for?
Where it is published: €3,000 a month (Webwings), about 3-4k (Fill My Funnel), £3,000 to £4,000 or $4,000 to $5,000 (Kiin), €5k per channel (Demandgap), about £5k per channel (Clarity Performance), £5K to £10K (Gripped), $10K (Hey Digital), $10k or more (Holini), €10K plus over €5M ARR (YOYABA). ToJupiter sets no hard minimum and says it fits best from $10,000.
Which B2B paid media agencies are based in Austria or Germany?
In Austria: Demandgap and XHAUER (Vienna), Webwings (Buchkirchen) and Kraftvertising (an office in Vienna). In Germany: YOYABA and Leadeffect (Hamburg).
Which B2B paid media agencies are based in London?
Kiin, Gripped, ToJupiter, Fill My Funnel and Clarity Performance.
Who runs the account day to day?
At Demandgap one of the two founders runs it end to end. ToJupiter, Kiin, Kraftvertising and COSEOM say senior operators or specialists run accounts with no junior layer, Holini gives each account one senior specialist, Webwings one fixed campaign manager and Leadeffect one fixed contact person. Gripped works with a dedicated account manager and strategist, YOYABA with a strategic lead and a squad, and Hey Digital with a senior strategist backed by project managers.
Is this list independent?
No. Demandgap publishes it and is on it. Every fact about the other agencies comes from their own websites, checked on 19 October 2026, with links to the pages. If something about your agency has changed, email office@demandgap.com and we will correct it.
